How Americans Spend Their Time - Reading

Reading is one of the favorite leisure activities of Americans. A 2002 Gallup poll found that the overwhelming majority (83.5%) of Americans said they had read all or part of at least one book in the year preceding the survey. The average number of books read per year was sixteen among those who had read one book or more.

Choosing Books to Read

According to a 2002 Gallup poll, Americans had a wide range of reading interests. Thirty percent of those polled said they were "very likely" to choose biographies or books about history, with thriller or suspense novels appealing to 24% of those who were asked. Books about religion or theology followed close behind, at 24%, while self-improvement books (23%), mystery novels (21%), current fiction (20%) and books about current events (16%) were also popular. When asked what motivated them to read, 32% said they did so for entertainment, while 47% said they primarily read to learn.

Reading interests differed depending on age, although there was some overlap in the subjects that drew the most readers. In Do Reading Tastes Age? (2003), Gallup researchers Jennifer Robison and Steve Crabtree found that a higher percentage of those aged eighteen to twenty-nine said that they were "very likely" or "somewhat likely" to read horror novels (44%) than those age sixty-five and older (7%); the same relationship held up for science fiction novels, with 40% of young adults citing these compared to 23% of seniors. Americans between thirty and forty-nine had the most interest in business management and leadership books (48%) and personal finance books (44%) of any age group, perhaps due to their need to enhance careers or pay for the costs of raising children and sending them to college. Biographies and books about history (the most popular category overall), mystery novels, thriller or suspense novels, classic literature, current events books, books on religion and theology, and current literary fiction held relatively steady among age groups, with the last-named category most popular with adults aged fifty to sixty-four (59%) and least popular with young adults and seniors (44% each). (See Table 1.1.)