Library Index :: Recreation and Leisure in America :: Gambling in America - Types Of Legal Gambling, How Americans Gamble Their Money, Casino Gambling, Who Is Gambling?

Gambling in America - Casino Gambling

Technically, a casino is any room or rooms in which gaming is conducted. When most Americans think of casinos, they picture lavish hotel and entertainment complexes, such as those in Las Vegas or Atlantic City, New Jersey. Before 1990 only Nevada and Atlantic City permitted casinos, but the 1990s saw regulations eased as states and municipalities sought the jobs and tax revenues that casinos could generate. In 2004 eleven states had commercially run casinos, twenty-eight had casinos operated by Native American tribes, and six had casinos at racetracks. Two additional states, Maine and New York, were planning to introduce the latter. The 443 commercial casinos ranged from large land-based facilities in Nevada, Michigan, New Jersey, and Louisiana to limited-stakes sites in South Dakota (maximum bet: $100) and Colorado (maximum bet: $5), to riverboat casinos in Indiana, Illinois, Missouri, Kansas, Mississippi, and Louisiana.

Gambling in Nevada

Nevada is the home of the nation's gambling capital, Las Vegas, and has more casinos statewide than any other—more than half the commercial casinos in the United States (256). Gambling was legalized in Nevada in 1931, giving the state a huge head start over relative upstarts New Jersey (1976), Louisiana (1991), and Michigan (1996) in allowing full-scale land-based commercial casinos. In 2003 the state's casinos employed 192,812 people and took in $9.6 billion in gross revenues from 48.6 million visitors. Casinos are located throughout the state, with many found on the border of California.

FIGURE 6.1

Although its clientele does include a few wealthy "high rollers," as well as many avid small-stakes gamblers, visitors to Las Vegas are increasingly families drawn by the wide range of entertainment options, reasonably priced buffet dinners, and over-the-top architecture featuring the likes of an imitation Statue of Liberty and Eiffel Tower. Though the city was once America's primary gambling destination, with the growing legalization of various forms of gambling around the country, as well as the proliferation of Native American casinos, Las Vegas has been forced to seek new ways to entice customers.

In addition to attracting visitors with gambling, in 2004 the city offered seventeen performance halls with 1,700 seats or more and featured live performances by such celebrity performers as Céline Dion and Elton John. According to a 2004 press release from Enhanced Air Technologies, a firm based in British Columbia, at least one major Las Vegas casino also pumps synthetic human pheromones into the air to increase business. The company claims its "Commercaire" pheromone instills a sense of comfort and security in humans, which makes them feel more at ease and increases the likelihood of repeat visits.

Riverboat and Cruise Gambling

Some people gamble on riverboats (either excursion boats or stationary barges) or on cruises. First introduced in Iowa in 1991, the modern riverboat is little more than a floating casino. By 2002 revenues from riverboat gambling totaled more than $6 billion.

TABLE 6.1

Indian tribal gaming revenues, 1998–2002
Percentage of
Gaming revenue range Number of operations Revenues (in thousands) operations revenues Mean (in thousands) Median (in thousands)
Compiled from gaming operation audit reports received and entered by the National Indian Gaming Commission through June 30, 2004.
SOURCE: National Indian Gaming Commision Tribal Gaming Revenues, National Indian Gaming Commission, http://www.nigc.gov/nigc/nigcControl?option=TRIBAL_REVENUE (accessed July 15, 2004)
Gaming operations with fiscal years ending in 2003
$100 million and over 43 10,714,581 13% 64% 249,176 184,332
$50 million to $100 million 35 2,459,698 11% 15% 70,277 65,416
$25 million to $50 million 55 1,984,673 17% 12% 36,085 37,029
$10 million to $25 million 67 1,144,779 20% 7% 17,086 16,894
$3 million to $10 million 57 350,398 17% 2% 6,147 5,819
Under $3 million 73 76,019 22% 0% 1,041 833
Total 330 16,730,148
Gaming operations with fiscal years ending in 2002
$100 million and over 41 9,510,660 12% 65% 231,967 179,101
$50 million to $100 million 24 1,694,606 7% 12% 70,609 65,577
$25 million to $50 million 55 1,978,519 16% 13% 35,976 38,984
$10 million to $25 million 65 1,067,513 19% 7% 16,423 16,570
$3 million to $10 million 63 386,399 18% 3% 6,133 5,373
Under $3 million 100 78,359 29% 1% 784 461
Total 348 14,716,056
Gaming operations with fiscal years ending in 2001
$100 million and over 39 8,398,523 12% 65% 215,347 158,836
$50 million to $100 million 19 1,415,755 6% 11% 74,513 79,083
$25 million to $50 million 43 1,528,611 13% 12% 35,549 34,264
$10 million to $25 million 58 997,546 18% 8% 17,199 16,328
$3 million to $10 million 57 385,654 17% 3% 6,766 7,292
Under $3 million 114 96,257 35% 1% 844 575
Total 330 12,822,346
Gaming operations with fiscal years ending in 2000
$100 million and over 31 6,606,284 10% 60% 213,106 141,684
$50 million to $100 million 24 1,693,510 8% 15% 70,563 73,314
$25 million to $50 million 41 1,360,777 13% 12% 33,190 29,944
$10 million to $25 million 50 856,464 16% 8% 17,129 17,335
$3 million to $10 million 55 350,110 18% 3% 6,366 6,250
Under $3 million 110 91,545 35% 1% 832 541
Total 311 10,958,690
Gaming operations with fiscal years ending in 1999
$100 million and over 28 5,845,787 9% 60% 208,778 136,897
$50 million to $100 million 19 1,323,995 6% 14% 69,684 70,412
$25 million to $50 million 33 1,193,049 11% 12% 36,153 35,990
$10 million to $25 million 59 1,028,834 19% 10% 17,438 17,562
$3 million to $10 million 54 322,268 17% 3% 5,968 5,764
Under $3 million 117 86,907 38% 1% 537 395
Total 310 9,800,840

Although cruise lines emphasize that gambling is just one of many attractions to be enjoyed on their excursions, virtually all major cruise lines provide gambling. Many cruises, however, have a limit of $100 to $200 to control losses. "Cruises to nowhere," or day trips, are gambling opportunities available at coastal ports in Florida, Texas, New York, and Georgia. These ships travel three to twelve miles into international waters, where neither state nor federal gambling laws apply. Between 1985 and 2002 the day-cruise gambling industry more than doubled, growing from ten to twenty-five vessels.

Casino Gambling on Native American Reservations

The Indian Gaming Act of 1988 (PL 100-497) permitted Native American tribes to introduce gambling on their reservations. By 2003, 377 Native American gambling facilities were operating in twenty-eight states, ranging in size from bingo halls to full-scale casinos. Approximately 65% of the 341 federally recognized Indian tribes in the lower forty-eight states had revenues from gaming. Data from the National Indian Gaming Commission showed that total tribal gaming revenue grew from $9.8 billion in 1999 to $16.7 billion in 2003. (See Table 6.1.)

Gambling revenue helped provide employment for an estimated 205,000 Native Americans and non-Indians in gaming facilities, ancillary restaurants, and hotels, and brought in funds for housing, education, health care, and other reservation needs. Some tribes also distributed per capita payments to each member of the tribe from their gaming earnings. In 2003 this was

TABLE 6.2

Number of adults who gambled in a casino in the last 12 months, 2002
*The percentage of adults who gambled at least once in a casino in the last 12 months
SOURCE: "Adults Who Gambled in a Casino in the Last 12 Months," in Profile of the American Casino Gambler, Harrah's Entertainment, 2003, http://www.harrahs.com/about_us/survey/index.html (accessed September 10, 2004). Data from Harrah's Entertainment, Inc., NFO WorldGroup, and U.S. Census Bureau.
U.S. adult population (age 21+) 197.1 million
Casino gamblers 51.2 million
Casino participation rate* 26%
Average trip frequency 5.8 trips/year
Casino trips 297.2 million

done by seventy-three of the 224 tribal governments involved in gaming.

In 2000, according to the U.S. Census Bureau, the average per capita income of Native Americans on gaming reservations was nearly double that of those living on nongaming reservations, $14,737 to $7,781. Income on gaming reservations was also growing faster—it had gone up by 50.7% when compared with 1990, versus an increase of 16.4% for those on nongaming reservations. Unemployment rates on gaming reservations dropped by 17% during the decade, while the rate on nongaming reservations fell by only half this amount.

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