Royalty Free Photography - Using Royalty Free Photography
stock images business photographer
When a business entity hires a photographer, that photographer creates images to match a certain task. As with other forms of creative development, that photographer is then paid royalties—a small amount of the profits every time a product containing his work is printed or otherwise distributed. These are the same copyrights that allow authors, musicians, and many other creative professionals to earn livings as creative professionals.
Royalty free photography is an alternative form of copyright that allows for one-stop shopping of stock images. Though royalty free photography has been around for some time, the growth of the internet has caused it to become commonplace for blogs, brochures, training manuals, and more. Royalty free photography’s combination of accessibility and affordability makes it a promising solution for many business needs: why wait one week for an artist who wants $500 and a cut of the profits when a $20 stock photo is just a few clicks away?
The mass-marketing of royalty free photography is not without its problems. From an artistic perspective, it dilutes artistic quality—traditional photographers have lost a lot of business to this growing industry, and several have switched professions to keep up with the quantity-over-quality demands of the information age.
Businesses themselves take risks with royalty free photography as well. A stock photograph can be purchased several times, resulting in nameless virtual celebrities whose faces appear simultaneously in college brochures and cable advertisements. At times, use of royalty free photography can be misguided, like when Korean private schools use stock photographs of Caucasian children in their advertisements.
Despite these shortcomings, royalty free photography remains a valuable tool for many professionals. Websites like Fotosearch sell images at prices ranging from $15 for budget stock to $300 for high definition professional photography, and they employ a variety of photographers who are able to make a living by producing numerous stock photos to match business trends and needs.